ADATA and XPG Set to Showcase Cutting-Edge Technology at CES 2025

ADATA Technology, a global leader in memory and flash storage, will make a prominent appearance at CES 2025 alongside its gaming brand XPG and industrial-grade embedded storage division ADATA Industrial. Themed “Innovate for a Better Tomorrow,” the exhibition will take place from January 7 to 10 at the Venetian in Las Vegas, at booth Titian #2204. To cater to a global audience, ADATA will also launch an online exhibition, providing real-time access to its latest innovations.

ADATA’s presentation at CES 2025 will feature three thematic zones designed to showcase advanced technologies and cutting-edge products tailored to diverse consumer and enterprise needs.

Artificial Intelligence Computing Solutions Zone

This zone focuses on solutions for the growing demands of AI computing. Products on display include the XPG LANCER CUDIMM RGB DDR5 memory, capable of achieving speeds up to 9,733 MT/s, and the XPG AICORE DDR5 R-DIMM, optimized for workstation environments with speeds of 8,000 MT/s. These innovations aim to enhance data processing and multitasking efficiency.

For industrial applications, ADATA will present the 6400 MT/s DIMM series with CKD chips, designed for next-generation edge computing and generative AI. The zone will also feature PCIe Gen 4 and Gen 5 SSDs with built-in encryption and power-loss protection, ensuring secure and stable operations for enterprise servers. Additional highlights include Gen 5 M.2 SSDs with speeds up to 11,000 MB/s and LPDDR5X memory modules reaching 8,533 MT/s, offering optimized solutions for high-speed AI PCs.

On the hardware front, XPG will introduce commercial chassis and power supplies, such as the DEFENDER SFF small form factor case and EDGECORE TFX power supply, tailored for edge computing systems. The DEFENDER WS XL workstation chassis, paired with the FUSION 1600 W digital titanium power supply, provides robust solutions for enterprise-level computing.

Innovative Technology and Smart Mobile Lifestyle Zone

Addressing the challenges of high-speed computing, this zone emphasizes cooling and storage efficiency. The XPG LANCER NEON RGB DDR5 memory, an award-winning innovation, integrates an eco-friendly heat-dissipating coating that improves cooling performance by 10% and supports overclocking up to 8,000 MT/s.

In collaboration with Silicon Motion (SMI), ADATA will showcase advanced Gen 5 SSDs, including the MARS 970 series with dual air/liquid cooling and the SE940, a compact USB4 external SSD with speeds of up to 4,000 MB/s. These innovations cater to diverse consumer needs, from gaming to high-speed data transfer.

The zone will also feature embedded memory solutions such as UFS3.1 and EMMC modules, supporting a wide range of mobile applications. In the realm of mobile accessories, ADATA will unveil the SR800 magnetic power bank SSD with 4 TB capacity and 15 W wireless charging capability, as well as dual-interface external SSDs and a 3-in-1 magnetic power bank designed for multi-device charging.

Xtreme Performance Gear Zone

This zone will showcase advanced gaming systems and accessories. Featured products include the INVADER X PRO gaming chassis, boasting dual-curved tempered glass panels and a reverse-connector motherboard layout. The chassis will be part of an exclusive build by GGF EVENTS, highlighting its aesthetic and functional appeal.

Other notable exhibits include the VALOR AIR and STARFIGHTER ITX chassis, the PRECOG STUDIO gaming headset, and the NEXUS series gaming chairs, providing a comprehensive gaming experience. XPG will also unveil new power supplies compliant with ATX 3.0 and 3.1 standards, including a gold-certified SFX power supply for small form factors.

In cooling solutions, the HURRICANE MAG 120 ARGB PWM fan introduces a unique one-click reversible airflow design, while the LEVANTE II 360 AIO liquid cooler features an infinity mirror and dual-chamber pump, delivering superior thermal performance for high-powered gaming systems.

Driving Innovation Across Sectors

ADATA’s CES 2025 showcase demonstrates its commitment to innovation in both consumer and enterprise technologies. From advancements in AI computing to sustainable gaming solutions and high-speed mobile accessories, ADATA and XPG are setting new benchmarks for performance, reliability, and environmental responsibility.

Visitors to CES 2025, as well as those joining the online exhibition, will have the opportunity to explore these groundbreaking products and experience the future of technology firsthand.